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Execution establishes the specific programs, initiatives, and projects that implement your strategy. If you find strategy difficult to execute, you're not alone. Research shows that only 10% of organizations with a strategy actually execute it effectively. Without execution, strategy is useless.
- Execution doesn't just happen once you have defined your strategy.
- At the end of the strategy development process, your organization is left with a set of strategic initiatives and strategic goals. These typically are organization-wide in scope and don’t tell people in the organization what they must do to carry out the strategy.
- Strategic initiatives and goals usually demand a change in direction for the organization, and for your organization to embark on this new direction, it must intensify efforts in some areas, cease efforts in others, and begin efforts in completely new ones.
- The daily activity of every department in your organization will change.
- The day-to-day work of every individual in your organization will change as well.
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| Strategy Map Creation |
- Makes clear the cause and effect relationship between different elements of your strategy.
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Communication Regarding Plan Development and Implementation |
- Gives stakeholders an understanding of the strategy, its reasons, and its implications.
- Ensures everyone understands his or her role in strategy’s implementation.
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Project Design and Management |
- Translates strategic initiatives into clearly defined objectives.
- Assigns tasks to specific people in pursuit of these objectives.
- Establishes milestones and time frames for the completion of tasks and the fulfillment of objectives.
- Integrates these different projects with each other and with the organization’s ongoing work.
- Brings management discipline to a one-time, specific project without the need to hire a permanent full-time manager.
- Ensures the completion of important projects that otherwise would overtax in-house managers who already have a full workload of responsibilities.
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| Management Coaching |
- Helps managers adapt to change.
- Promotes cultural change to support your new strategy.
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| Committee Facilitation |
- Produces interdisciplinary teamwork.
- Convenes specialized talent around specific issues.
- Promotes cultural change.
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